Overview
No organization is immune to crisis. Whether it strikes tomorrow or five years from now, a single negative event can threaten decades of hard-earned reputation in minutes. This course equips leaders and teams with practical strategies to protect organizational credibility when it matters most. Through real-world examples, mock interviews, and proven communication techniques, participants will learn how to respond quickly, manage media and social platforms, and safeguard their company’s standing in the public eye.
- Build a crisis response framework to guide decision-making under pressure.
- Identify and avoid the most common mistakes organizations make in a crisis.
- Learn strategies to monitor and control messaging across social media platforms.
- Develop techniques to manage difficult questions from the news media.
- Apply reputation-protection tactics that ensure long-term trust and resilien
